HEALTHNEXUS™
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  - Assess Markets
    Identify, characterize, and quantify patient populations and market opportunities in minutes.
  - Target Audiences
    Precisely identify the right HCPs, group practices, and HCOs to maximize your sales and marketing budget.
  - Profile Targets
    Gain a deep understanding of HCP and HCO profiles and hone in on practice characteristics.
  - Activate Campaigns
    Precisely identify direct-to-consumer (DTC) and HCP audiences to successfully plan and activate omnichannel and/or programmatic campaigns.
  - Measure Performance
    Track your brand’s campaign performance, therapy adoption and gain insight on market share against competing brands.
  - Provider Data Management
    Best-in-class Provider Data Management for Better Health Outcomes. Centralized data, simplified solutions, delivered how you need it.
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The PurpleLab^® Resource Center

Featured Resources

Life Sciences

Who is PurpleLab

We provide a real-world data lab to accelerate the discovery and adoption of healthcare innovations. From life science companies, hospitals and health plans to agencies and advertising technology companies, PurpleLab is your trusted real-world-data partner. Life Sciences Download Let’s Talk! Previous Next

Life Sciences

An Antidote to Long-Standing Care and Cost Outcomes Analysis Frustrations

An Antidote to Long-Standing Care and Cost Outcomes Analysis Frustrations Life Sciences Download

Life Sciences

Provider Data Management

PurpleLab’s® Provider Data is the foundation of our simple to use provider data analytics solutions. This single source of truth provides healthcare organizations with the most comprehensive and up to date provider information Life Sciences Download Let’s Talk! Previous Next

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