One Platform. Billions of Data Points. Endless Possibilities.

In today’s competitive landscape, you need commercial intelligence to build a sales strategy. See how you can identify, characterize, and quantify patient populations and market opportunities in minutes.

Prioritize outreach by precisely identifying the right healthcare practitioners (HCPs), group practices, and healthcare organizations (HCOs) to maximize your sales and marketing budget.

Gain a deep understanding of HCP and HCO profiles. Hone in on practice characteristics including diagnosis and prescription patterns, SDOH attributes, clinical performance, payer mix, referral relationships and more.

Precisely identify direct-to-consumer (DTC) and HCP audiences to successfully plan and activate omnichannel and/or programmatic campaigns.

See which HCPs, groups, and HCOs are adopting your innovation. Track your brand’s campaign performance, therapy adoption and gain insight on market share against competing brands.

We take millions of messy data points from thousands of facilities, hospitals and physician practices and deliver simple, comprehensive files made up of best in industry affiliations, referral patterns, insurances accepted, financials, patient SDOH, volumetrics on procedures and prescribing activity, quality metrics and more. PurpleLab’s Provider data takes the guesswork and complexity out of strategic decision-making, turning real-world data into actionable insights in minutes.