The PurpleLab

Dr. Russell Robbins

Ebooks

Real-world data (RWD) is everywhere. In fact, your company likely already has access to a plethora of RWD. How are you using it to enhance your oncology clinical trial planning – and drive more positive patient outcomes?

White Papers

New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential? Life Sciences Download

Webinars

Join the PurpleLab team in this on-demand webinar discussing how Real-World Data can address the FDA mandate to develop a Race and Ethnicity Diversity Plan in clinical trials. Shannon LaRusso, SVP of Product Management, and Russell Robbins, MD, CMIO discuss:

Webinars

The use of insights derived from real-world data (RWD) for advertising planning and business development is table stakes, but getting access to that data and compiling insights can be an arduous and resource-intensive process. How does PurpleLab help healthcare advertisers utilize RWD insights? Watch this webinar with Hannah Lucas, Director of Product Management, Advertising, at…

Webinars

In the ever-evolving landscape of healthcare, deciphering claims data has proven to be a formidable challenge for payers and providers alike. How does PurpleLab’s data help health plans transform their claims data into actionable insights? Watch this webinar with Dr. Russell Robbins, CMIO at PurpleLab, and Dr. Aaron Novotny, Director of Health Economics at Arkansas…

Webinars

In a dynamic landscape where real-world datasets have shaped the strategies of pharma marketers over the past decade, it’s crucial to revisit and rethink your approach. Watch this webinar with Hannah Lucas, Director of Product Management, Advertising, at PurpleLab, and Liz Carson, SVP of Business Intelligence & Insights at DiD Agency, to learn about:

Videos

CLEAR Claims Comprehensive Layout for Exploration & Research Step into a new era of healthcare analytics with PurpleLab’s use case-driven solution to generate insights smarter, faster, and more cost-effectively. Watch the video to learn more about how CLEAR Claims can help you access real-world data in an instant, transforming insights into actionable strategies. https://vimeo.com/880164367

Videos

Mark Brosso, Founder and CEO of PurpleLab, had a chat with MedCity News during HLTH 2023. He talked about why real-world data is crucial to the clinical side of life sciences. See his interview to learn more

Solution Sheets

CLEAR Claims Payer & Provider Payer & Provider Download